Before The Rollup-King started using Lime Go in 2017, the company had not had any customer and prospect management for several years. Since it had not been working with processing or outreach sales, they simply had not found a need for a CRM system. But as the e-commerce company hired both inside and outside salespeople, the need grew.
They quickly realized that they wanted a cloud-based solution, so that their salespeople could work freely on both desktop and mobile when they were on the move. Lime Go became the obvious choice.