Lime CRM vs. SuperOffice
The European CRM built for your industry
Most CRM platforms don’t fit how specialized industries, like utility, real estate, membership and more, actually sell to and serve their customers. That’s why we at Lime are focused on one thing: CRM software that’s shaped around the way your team already works, not the other way around. Today, that adds up to over 1 million users across Europe.
Here’s how Lime CRM compares to SuperOffice CRM.
This is Lime CRM
See how Lime CRM fits into your workday
The results Lime customers see
Real outcomes from teams already running on Lime CRM
What Lime CRM customers says
Want the same results as some of our customers?
“[The AI agent] saves our customer service reps a lot of time and effort. No more reading through a full conversation to understand what a case is about.”
Joakim Hermansson
Product owner
Prisjakt
“We can see that the quality of our cases is higher now than before. We now have the right information there from the start, which means we can turn our data in Lime CRM into knowledge for new projects in the long term.”
Jens Ekelund Rosberg
Business & Process Manager
Veidekke
“We use AI in Lime to summarise cases and write email responses, and we work together with Lime to find more ways to use AI.”
Wiktoria Breman
Head of Customer Service
Skövde Energi
“We realised we could get so much more out of Lime if we worked on the organisation’s processes and ways of working, rather than focusing mainly on the tool itself, like we’d done before.”
Sofie Stark
Head of Property
Diös
“Lime CRM is a very good system that meets all our requirements. We always keep the customer in mind, and we can resolve most cases already on the first call.”
Karin Persson
Process Developer
Öresundskraft
“Unified ways of working and less manual work speed up our service and improve its quality.”
Teemu Kukonlehto
Software Specialist
Nurmijärven Sähkö
“Lime CRM is adaptable and developed by the same people who sold it. That makes all the difference in understanding and meeting our needs.”
Jörgen Norman
CIO
Malux
“Lime CRM has been an excellent addition to our toolkit. This platform has not only improved our ability to handle and understand our members’ needs, but it has also improved our internal processes and collaboration across departments.”
Høgni Weihe
Team Lead Member Services
Dansk Socialrådgiverforening
Pricing
Increase your sales
Lime CRM brings everything your sales team needs into one place. Get full visibility into your pipeline with a visual dashboard showing activities, prospects and key metrics, so you can close more deals, faster.
- Complete customer overview
- Lead generation
- ERP integration
- Dashboards & quote templates
- Sales forecasting
- Pipeline management
- Sales goals tracking
- AI‑driven customer insights
from 55 eur user/month
Get your marketing off the ground
Take your marketing to new heights with data-driven insights and personalized messages that hit the mark. Turn leads into loyal customers and strengthen your brand with smart tools that make every effort simple, measurable and meaningful.
- Lead capturing and qualification
- Marketing automation
- Omnichannel campaigns
- Customer surveys
- Customized newsletters
- Marketing insights and analytics
from 290 euro/month
Simplify your customer service
Give your customers fast, seamless service, right where they want to meet you. Lime CRM brings together all the tools your customer service team needs, so you get full control, less hassle and more time to build strong customer relationships.
- Multi-channel ticket management
- Ticket categorisation and prioritisation
- Customer self-service
- Configurable automated workflows
- Insights and analytics
- AI-powered live chat
from 55 euro user/month
See why teams choose Lime CRM over SuperOffice
Real customers, real reasons, not just our word for it.
Frequently Asked Questions
Why choose Lime CRM over SuperOffice CRM?
Lime CRM is a full CRM, covering sales, marketing and customer service, but built with real industry depth baked in for real estate, energy, construction and more, not bolted on as an afterthought.
Support and implementation run entirely in-house too, unlike SuperOffice, which routes both through a partner network. Just one team, backed by a 100% Success Guarantee: if it’s not working out in the first three months, cancel for any reason and get a full refund.
Is Lime CRM GDPR compliant, and where is my data stored?
Yes. Lime is a Swedish company, governed entirely within the EU, with EU-hosted data centers, a formal Data Processing Agreement, and ISO/IEC 27001 certification. See our Trust Center for the full details.
What can Lime CRM’s AI actually do?
Lime’s AI runs across the whole platform, not just one feature. AI Agents qualify leads, draft responses, summarise cases and route work across sales, marketing and service.
Lime Portal adds AI-powered self-service for your customers, and Lime Workflows automates the busywork between your other systems, with AI agents built into the flow. And that’s just what’s live today, more AI capabilities are on the way.
What does implementation look like with Lime CRM?
Lime’s own implementation team handles the data and workflow migration, not an outside partner. Lime Intenz, our dedicated change-management service, works alongside the migration to help your team actually adopt the new way of working, not just switch to it.
Is Lime CRM good for specialized industries like construction or real estate?
Yes, and it’s not limited to those two. Lime CRM is a general-purpose CRM with pre-built modules and integrations for industries like real estate, energy, construction and more, each shaped around how that industry actually works: work orders and field service for construction, direct integrations with platforms like Hemnet for real estate, and so on.
That depth is built in from day one, not something you have to configure around.
Is Lime CRM slower to set up than SuperOffice?
It can take a bit longer, and that’s by design. Setup time goes into in-depth customization and industry-specific configuration from day one, not just clicking through a generic template.
If speed and simplicity matter more than industry depth, Lime Go is built for exactly that: up and running fast. But when a team needs real customization to match how they work, front-loading that setup means what goes live actually fits, instead of needing to be redone later.
What does the 100% Success Guarantee actually cover?
If Lime CRM isn’t working out within the first three months of a new project, you can cancel for any reason and get a full refund of everything you’ve paid. It’s designed to remove the risk of committing to a new CRM before you’ve seen it work for your team.
Does Lime CRM integrate with other software?
Yes, in two ways. Lime ships with pre-built integrations for the most commonly used systems in Europe, like ERP, digital signage, credit info and more, plus the platforms your industry already runs on, like Hemnet, Byggfakta SMART and Cesar2 among others.
On top of that, Lime Workflows connects across your wider business systems, with no-code automation and AI agents built into the flow.